HNST
HONEST CO (HNST)
NASDAQ
$4.83+$0.03 (+0.52%)
Price as of Oct 23, 2026 7:55 PM EDT
  • $521.4M
    Market Cap
  • 32.60%
    1-Year Change
  • Household & Personal Products
    Industry

Top Holders

Institutional
Mutual Funds
Holder
Ownership %
Shares Held
Change (Shares, %)
Report Date
INSTITUTIONAL VENTURE MANAGEMENT XIII, LLC
9.76%
10.5M
0 (0.00%)
Sep 30, 2023
BLACKROCK, INC.
6.54%
7.0M
+451,072 (+6.43%)
Jun 30, 2026
VANGUARD GROUP INC
5.94%
6.4M
+1.1M (+16.65%)
Dec 31, 2025
BLACKROCK FUNDING, INC. /DE
5.85%
6.3M
+581,768 (+9.27%)
Dec 31, 2024
BLACKROCK INC.
4.64%
5.0M
+3.9M (+78.75%)
Jun 30, 2024
MAK CAPITAL ONE LLC
4.45%
4.8M
0 (0.00%)
Jun 30, 2026
VANGUARD CAPITAL MANAGEMENT LLC
3.93%
4.2M
-31,769 (-0.75%)
Jun 30, 2026

Current Ownership Distribution

  • Institutions930.0M (69.12%)
  • Mutual Funds379.0M (28.17%)
  • Insiders36.4M (2.71%)
  • Other0 (0.00%)

Insider Transactions

  • 2.71% (36.4M)
    Current InsiderOwnership (%, shares)
  • 0
    Number of InsiderBuying (last 12 months)
  • $0.00
    Amount of InsiderBuying (last 12 months)
  • 8
    Number of InsiderSelling (last 12 months)
  • $42.3M
    Amount of InsiderSelling (last 12 months)
Insider Name & Title
Type
Date
Transaction Value
Shares
Share Price
Shares After Transactions
Sternweis Thomas
SVP, Enterprise Dev. & Strat.
Sell
Oct 08, 2026
$122,500.00
25,000
$4.90
404,394
Sternweis Thomas
SVP, Enterprise Dev. & Strat.
Sell
Sep 14, 2026
$137,000.00
25,000
$5.48
429,394
von Kunssberg Etienne
SVP, Supply Chain
Sell
Aug 21, 2026
$22,935.78
4,578
$5.01
383,517
Sternweis Thomas
SVP, Enterprise Dev. & Strat.
Sell
Aug 20, 2026
$31,950.97
6,403
$4.99
454,394
Sheehey Brendan
General Counsel
Sell
Aug 20, 2026
$48,223.36
9,664
$4.99
706,224
Ball Dorria L.
Chief People Officer
Sell
Aug 20, 2026
$33,991.88
6,812
$4.99
418,584
Vernon Carla
Chief Executive Officer
Award
Aug 20, 2026
$0.00
362,068
$0.00
362,068
Mayle Jonathan
SVP, Customer Sales
Sell
Aug 20, 2026
$30,743.39
6,161
$4.99
363,994
Sheehey Brendan
General Counsel
Award
Aug 20, 2026
$0.00
105,799
$0.00
812,023
Mayle Jonathan
SVP, Customer Sales
Award
Aug 20, 2026
$0.00
105,799
$0.00
469,793
Bruce Curtiss James III
Chief Fin. & Operating Officer
Sell
Aug 20, 2026
$15,613.71
3,129
$4.99
582,986
Vernon Carla
Chief Executive Officer
Sell
Aug 20, 2026
$588,286.07
117,893
$4.99
3.8M
von Kunssberg Etienne
SVP, Supply Chain
Sell
Aug 20, 2026
$13,058.83
2,617
$4.99
282,296
Vernon Carla
Chief Executive Officer
Award
Aug 20, 2026
$0.00
362,068
$0.00
4.2M
von Kunssberg Etienne
SVP, Supply Chain
Award
Aug 20, 2026
$0.00
105,799
$0.00
388,095
Turner Andrea
Sell
Aug 11, 2026
$155,773.79
29,899
$5.21
252,405
Mayle Jonathan
SVP, Customer Sales
Sell
Aug 10, 2026
$412,380.00
79,000
$5.22
370,155
Turner Andrea
Sell
Aug 10, 2026
$182,298.80
34,396
$5.30
282,304