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- $4.4BMarket Cap
- -48.04%1-Year Change
- LeisureIndustry
Planet Fitness-A (PLNT)
Key Performance
More- Earnings Score: 51
- Momentum Score: 38
- True Yield: N/A
- Financial Health Score: 23
Latest Research & News
Rosen Law Firm is notifying investors of securities class action lawsuits against PicS N.V., Erasca, Inc., and Planet Fitness, Inc. The PicS lawsuit alleges false statements in IPO documents regarding credit evaluation procedures, loan quality, and undisclosed financial deterioration. Lead plaintiff deadlines are August 4, 2026 for PicS and August 10, 2026 for Erasca.
08/02/2026, 2:51 PM • GlobeNewswire
Rosen Law Firm is notifying investors about multiple securities class action lawsuits. The primary focus is on Erasca, Inc., which allegedly made false and misleading statements about its lead oncology drug candidate ERAS-0015, claiming it was 'best-in-class' while failing to disclose improper comparisons to competitors and lacking reasonable basis. The firm is seeking lead plaintiffs with an August 10, 2026 deadline for Erasca and August 4, 2026 for PicS N.V.
08/02/2026, 2:36 PM • GlobeNewswire
A securities class action lawsuit has been filed against Planet Fitness, Inc. (PLNT) alleging the company made materially false statements about customer acquisition and marketing metrics. The lawsuit claims Planet Fitness' updated marketing strategy failed to resonate with its target demographic, resulting in significant headwinds in net member joins and rendering fiscal 2026 guidance unachievable. Investors who purchased PLNT stock between November 6, 2025 and May 6, 2026 may be eligible for compensation. The lead plaintiff deadline is September 14, 2026.
08/02/2026, 1:19 PM • GlobeNewswire
A securities fraud class action lawsuit has been filed against Planet Fitness, Inc. (NYSE: PLNT) on behalf of investors who purchased shares between November 6, 2025, and May 6, 2026. The complaint alleges the company made materially false statements about its membership growth and Black Card price increase plans. On May 7, 2026, Planet Fitness slashed same-store growth guidance from 4-5% to 1% and withdrew its three-year growth plan, causing the stock to plummet 31.2% to $44.01 per share.
08/01/2026, 9:32 AM • GlobeNewswire
A class action lawsuit has been filed against Planet Fitness for allegedly making false statements about its Black Card price increase rollout, membership growth projections, and marketing effectiveness. The company cut its 2026 revenue growth guidance from 9% to 7% and paused its planned Black Card price increase, causing the stock to plunge 31% on May 7, 2026.
07/31/2026, 2:38 PM • GlobeNewswire
Grabar Law Office has initiated multiple shareholder investigations into alleged securities fraud and fiduciary duty breaches at EquipmentShare.com, Insulet Corporation, New Era Energy & Digital, and Planet Fitness. The investigations allege undisclosed related-party transactions, defective manufacturing controls, misleading statements about business progress, and false marketing claims that caused shareholders to purchase securities at artificially inflated prices.
07/31/2026, 9:24 AM • GlobeNewswire
A securities class action lawsuit has been filed against Planet Fitness, Inc. for allegedly making materially false and misleading statements about customer acquisition and marketing metrics during the Class Period (November 6, 2025 - May 6, 2026). The lawsuit claims Planet Fitness' updated marketing strategy failed to resonate with its target demographic, resulting in significant headwinds in net member joins and rendering fiscal 2026 guidance unachievable. The firm is seeking a lead plaintiff by the September 14, 2026 deadline.
07/30/2026, 11:06 PM • GlobeNewswire
A class action lawsuit has been filed against Planet Fitness, Inc. alleging that company executives made materially false and misleading statements regarding marketing effectiveness, member growth, and financial guidance during the period from November 6, 2025 to May 6, 2026. The complaint claims Planet Fitness' marketing strategy failed to resonate with its target demographic and that the company would need to restructure its approach and abandon planned price increases, rendering previous financial projections unattainable.
07/29/2026, 12:00 PM • GlobeNewswire
Grabar Law Office announced investigations into multiple publicly traded companies on behalf of shareholders, alleging breaches of fiduciary duties and securities law violations. The investigations cover Erasca (misleading statements about ERAS-0015 drug candidate and patent infringement), Insulet (defective manufacturing controls leading to product recalls), New Era Energy & Digital (overstated project progress and fraudulent oil-and-gas schemes), Power Solutions International (overstated sales demand and understated manufacturing costs), Hub Group, Planet Fitness, Primoris Services, EquipmentShare.com, GPGI, Photronics, and Via Transportation. Shareholders who meet specific holding criteria may seek damages and corporate governance reforms at no cost.
07/29/2026, 8:43 AM • GlobeNewswire
A securities class action lawsuit has been filed against Planet Fitness, Inc. for allegedly making materially false and misleading statements about customer acquisition and marketing metrics during the Class Period (November 6, 2025 - May 6, 2026). The lawsuit claims Planet Fitness' updated marketing strategy failed to resonate with its target demographic, resulting in significant headwinds in net member joins and rendering fiscal 2026 guidance unachievable. Investors who purchased PLNT stock during this period may be entitled to compensation. The lead plaintiff deadline is September 14, 2026.
07/27/2026, 6:55 PM • GlobeNewswire
Rosen Law Firm has filed securities class action lawsuits against Photronics, Inc., Genius Group Limited, and Planet Fitness, Inc. The Photronics lawsuit alleges the company made false statements about its product pipeline and demand stability, with investors suffering damages when the truth emerged. Investors have until September 4, 2026 to become lead plaintiffs.
07/23/2026, 4:49 PM • GlobeNewswire
Rosen Law Firm has filed class action lawsuits against Planet Fitness, Insulet Corporation, and Photronics, Inc. on behalf of investors who purchased securities during specified periods. The lawsuits allege that these companies made materially false and misleading statements regarding business metrics and financial guidance. Investors have until September 14, 2026 to move the court to serve as lead plaintiff.
07/20/2026, 2:46 PM • GlobeNewswire
A class action lawsuit has been filed against Planet Fitness, Inc. alleging that company executives made materially false and misleading statements regarding marketing effectiveness, member growth, and financial guidance during the period from November 6, 2025 to May 6, 2026. The complaint claims Planet Fitness' updated marketing strategy failed to resonate with its target demographic and that the company would need to restructure its approach and abandon planned price increases.
07/19/2026, 12:00 PM • GlobeNewswire
Law firm Levi & Korsinsky has filed a class action lawsuit against Planet Fitness for allegedly providing false and misleading statements about customer acquisition and marketing metrics. The company's updated marketing campaign failed to resonate with its core demographic, leading to slower-than-expected membership growth in Q1 2026. Planet Fitness subsequently slashed full-year growth guidance and withdrew its three-year growth targets. The stock declined 31.19% on May 7, 2026, following the disappointing earnings announcement.
07/14/2026, 5:54 PM • GlobeNewswire
Planet Fitness Grew Revenue 22%, So Why Did One Investor Trim $20 Million?
Dorsal Capital Management sold $19.78 million worth of Planet Fitness shares in Q1 2026, reducing its stake to 7.3% of assets under management. Despite the company's strong 22% revenue growth and 20% EBITDA increase, the stock has declined 50% over the past year due to slower-than-expected member growth in 2026, prompting management to pause a planned price increase and intensify marketing efforts.
05/23/2026, 8:13 PM • The Motley Fool
Peers
Statistics
MoreInformation as of 07/31/2026
Company Profile
Planet Fitness, Inc., together with its subsidiaries, franchises and operates fitness centers under the Planet Fitness brand. The company operates through three segments: Franchise, Corporate-Owned Clubs, and Equipment. The Franchise segment includes operations related to the franchising business in the United States, Puerto Rico, Canada, Panama, Mexico and Australia. The Corporate-owned clubs segment includes operations with corporate-owned clubs in the United States, Canada, and Spain. The Equipment segment includes the sale of equipment to franchisee-owned clubs; and the sale of fitness equipment to franchisee-owned clubs in the United States, Canada, and Mexico. Planet Fitness, Inc. was founded in 1992 and is headquartered in Hampton, New Hampshire.
Key Executives
- Colleen Keating
- William Bode
- Thomas J. Fitzgerald
- Brian Povinelli
- Jennifer Simmons
Current Ownership Distribution
- Mutual Funds2.7B (60.63%)
- Institutions1.7B (38.25%)
- Insiders49.2M (1.12%)
- Other0 (0.00%)