AAPL
Apple (AAPL)
NASDAQ
$325.10+$8.25 (+2.60%)
Price as of Sep 01, 2026 2:19 PM EDT
  • $4.6T
    Market Cap
  • 37.00%
    1-Year Change
  • Consumer Electronics
    Industry

Key Performance

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  • Earnings Score: 62
  • Momentum Score: 83
  • True Yield: 11
  • Financial Health Score: 25
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Latest Research & News

Stock Market Midday, Sept. 1: Stocks Slide on Global Bond Sell-Off

U.S. stock markets declined midday on September 1, 2026, as a global bond sell-off pressured equities amid geopolitical tensions, rising oil prices, and inflation concerns. The S&P 500 fell 0.42%, the Nasdaq Composite dropped 0.69%, and the Dow Jones declined 0.42%. Rising Treasury yields and the prospect of a Federal Reserve rate hike weighed on investor sentiment, particularly impacting technology stocks. Communication and consumer defensive stocks led gains, while Apple rose on CEO succession news.

09/01/2026, 12:24 PM • The Motley Fool

If a Bear Market Is Coming, This Growth Stock Might Be a Great Buy on the Dip

With the S&P 500 trading at historically high valuations and potential market headwinds ahead, Corning emerges as an attractive opportunity for investors seeking a discount. The company is capitalizing on AI data center demand through its fiber-optic connectivity solutions, with major deals from Meta and Amazon. While currently trading at a P/E of 51.9, the author suggests waiting for a market correction to push the stock toward $100 before buying, where it would trade at a more reasonable 34.7 P/E ratio.

09/01/2026, 12:16 PM • The Motley Fool

This ETF Could Take You From $10,000 to $733,998 With Practically Zero Effort on Your Part

The article highlights the Vanguard Morningstar Growth ETF (VUG) as a way to supercharge S&P 500 returns through long-term investing. With a 13.3% average annual return over 20 years and a hypothetical 12% annualized gain, an initial $10,000 investment plus $150 monthly contributions could grow to $733,998 over 30 years. The ETF tracks 147 large-cap growth stocks, with nearly 70% in tech and significant concentration in Nvidia, Apple, and Microsoft.

09/01/2026, 7:19 AM • The Motley Fool

MEXC Reports Storage and Memory Stock Futures Dominated Trading During Big Tech Earnings Season

During the July-August 2026 U.S. tech earnings season, MEXC data shows storage and memory stocks dominated trading activity at 67.3%, with SK Hynix and Samsung earnings reports triggering significant volume spikes across related assets. Trading peaked outside earnings days for 60% of major tech companies tracked, with SK Hynix reaching peak volume 13 days after earnings following a major capital investment announcement.

09/01/2026, 6:00 AM • GlobeNewswire

Warren Buffett's Successor, Greg Abel, Started His Tenure With a Bang by Paring Down Bank of America and Making a Virtual Monopoly Berkshire's No. 3 Holding

Greg Abel, who took over as CEO of Berkshire Hathaway on December 31, has made significant portfolio changes in his first year. He has systematically reduced Bank of America holdings over eight consecutive quarters (down 53% cumulatively) due to valuation concerns and interest rate sensitivity. Simultaneously, Abel has aggressively increased Alphabet (Google) holdings to $17 billion in Q2, making it Berkshire's third-largest position, driven by the company's dominant search market share and strong AI growth potential in Google Cloud.

09/01/2026, 5:06 AM • The Motley Fool

Should You Buy Apple Before Sept. 9? Here’s What History Says.

Apple's new CEO John Ternus takes over on Sept. 1, with a major product launch event scheduled for Sept. 9 expected to unveil new iPhones, a foldable phone, and Apple Watches. While historical data shows Apple stock advanced in the month following 3 out of 5 previous September launches, the article suggests long-term fundamentals matter more than short-term timing. Despite recent disappointment over cautious guidance citing supply constraints and memory chip costs, Apple's strong brand loyalty (96%), market dominance, and new leadership position it as a long-term buy regardless of pre-launch timing.

09/01/2026, 5:04 AM • The Motley Fool

If You'd Invested $5,000 in the Vanguard S&P 500 ETF (VOO) a Decade Ago, Here's What You'd Have Today

A $5,000 investment in the Vanguard S&P 500 ETF (VOO) a decade ago would have grown to nearly $21,000, representing 15.4% average annual returns. However, the article cautions that historical S&P 500 returns average around 10% annually, and investors should not expect similar performance going forward. Despite potential market corrections, long-term investors who maintain their positions for 5-10+ years have historically seen the market recover and reach new highs.

09/01/2026, 12:15 AM • The Motley Fool

This Vanguard ETF Is Up 12% in 2026. Here's Whether Long-Term Investors Should Still Be Buying at These Levels.

Vanguard's S&P 500 ETF (VOO) has risen 12% year-to-date and hit an all-time high, but faces near-term challenges including elevated valuations at 21x forward earnings, heavy concentration in tech stocks, and AI market dependency. However, the S&P 500's historical 10% average annual return makes VOO suitable for long-term investors with a decade-plus time horizon, though short-term investors should consider alternatives like CDs or T-bills.

08/31/2026, 1:10 PM • The Motley Fool

Vanguard Growth ETFs Compared: Should You Go for Megacap or Small-Cap Growth Stocks to Finish Out 2026?

Vanguard Morningstar Mega Cap Growth ETF (MGK) and Vanguard Morningstar Small-Cap Growth ETF (VBK) both offer low-cost growth exposure at 0.05% expense ratios but with different strategies. MGK focuses on large tech giants with 72% technology concentration and delivered stronger 5-year returns ($1,882 on $1,000), while VBK provides broader diversification across 543 holdings with better 1-year performance (23.4% vs 17.5%) and higher dividend yield. The choice depends on portfolio foundation needs versus diversification and upside potential.

08/31/2026, 8:15 AM • The Motley Fool

Did Apple Go Too Far This Time?

Apple has raised Apple TV+ prices to $14.99/month, tripling the cost since launch in 2019. The article argues this aggressive pricing strategy—a 79% increase across major streaming services in five years—is unsustainable and risks losing subscribers during economic downturns, especially compared to larger competitors whose prices have risen more moderately.

08/31/2026, 8:08 AM • The Motley Fool

Are The "Magnificent Seven" Stocks Still Worth Buying?

The Magnificent Seven stocks have underperformed the broader market this year, with the MAGS ETF up only 5% year-to-date. While most remain well-positioned for AI growth with solid fundamentals and revenue growth exceeding the S&P 500, their valuations are less attractive than smaller competitors. Tesla's 20% decline and Meta's regulatory challenges weigh on the group, though Nvidia continues to deliver exceptional growth. Investors seeking generational returns may find better opportunities in smaller, faster-growing AI companies.

08/31/2026, 6:15 AM • The Motley Fool

1 Top Warren Buffett Stock for Dividend Investors

Apple is highlighted as a top dividend stock for Warren Buffett investors despite its low 0.3% yield. The article argues that Apple's strong brand moat, recurring subscription revenue, and massive share buyback program ($82 billion over four quarters) position it to grow its dividend significantly over the next decade, with analysts expecting 13% annual earnings growth.

08/30/2026, 8:05 PM • The Motley Fool

Amazon Has Badly Underperformed the S&P 500 and Nasdaq-100 Since Jeff Bezos Stepped Down as CEO. Could Apple Do the Same Starting Sept. 1 When Tim Cook Steps Down?

Amazon's stock has underperformed the broader market since Jeff Bezos stepped down as CEO in mid-2021, gaining roughly 50% compared to the S&P 500's 90% and Nasdaq-100's 100%+ gains. As Tim Cook steps down from Apple on September 1, investors should consider whether Apple could face similar underperformance. The key difference is Apple's more conservative AI strategy focused on product enhancement rather than massive infrastructure spending like Amazon. While Apple's approach is currently favored by investors, the outcome will depend on how well this AI bet plays out as the company transitions leadership.

08/30/2026, 10:15 AM • The Motley Fool

Tim Cook Committed Apple to a $60 Billion Domestic Manufacturing Bet Just Weeks Before Handing Off the CEO Job. Here's What It Means for Apple Investors.

Apple is investing $60 billion in Texas as part of a broader $600 billion, four-year U.S. manufacturing commitment. A new Houston facility will produce Mac minis and advanced AI servers. This strategic move aims to reduce tariff risks and stabilize margins before CEO John Ternus takes over on September 1. Apple also signed a $30+ billion long-term agreement with Broadcom for custom silicon components.

08/30/2026, 6:15 AM • The Motley Fool

A Hawkish Fed Speech Turns a Green Morning Red

U.S. stock markets reversed early gains after Federal Reserve Chair Kevin Warsh delivered a hawkish Jackson Hole speech, signaling that rate cuts are unlikely in 2026 and potential rate hikes remain on the table. The speech caused the S&P 500 to fall 0.13% and the Nasdaq to drop 0.30%, with growth stocks like Nvidia particularly hard hit. The two-year Treasury yield jumped significantly and September rate hike odds increased to roughly 50%.

08/28/2026, 2:13 PM • The Motley Fool

Peers

Statistics

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Day Range
$312.80
$321.24
$316.85
1-Year Range
$226.79
$340.08
$316.85
Latest Close$316.85
Change
-$2.85 (-0.90%)
Volume41,254,525
Market Cap$4.6T
Shares Outstanding14.6B
P/E (TTM)36.32
Diluted EPS (TTM)$8.72
Enterprise Value$4.7T

Information as of 08/31/2026

Company Profile

$4.6T
Market Cap
$128.9B
Net Income
Sector: Technology
Industry: Consumer Electronics
One Apple Park Way, Cupertino, CA, United States, 95014
(408) 996-1010

Apple Inc. designs, manufactures, and markets smartphones, personal computers, tablets, wearables, and accessories worldwide. The company offers iPhone, a line of smartphones; Mac, a line of personal computers; iPad, a line of multi-purpose tablets; and wearables, home, and accessories comprising AirPods, Apple Vision Pro, Apple TV, Apple Watch, Beats products, and HomePod, as well as Apple branded and third-party accessories. It also provides AppleCare support and cloud services; and operates various platforms, including the App Store that allows customers to discover and download applications and digital content, such as books, music, video, games, and podcasts, as well as advertising services include third-party licensing arrangements and its own advertising platforms. In addition, the company offers various subscription-based services, such as Apple Arcade, a game subscription service; Apple Fitness+, a personalized fitness service; Apple Music, which offers users a curated listening experience with on-demand radio stations; Apple News+, a subscription news and magazine service; Apple TV, which offers original content and live sports; Apple Card, a co-branded credit card; and Apple Pay, a cashless payment service, as well as licenses its intellectual property. The company serves consumers, and small and mid-sized businesses; and the education, enterprise, and government markets. It distributes third-party applications for its products through the App Store. The company also sells its products through its retail and online stores, and direct sales force; and third-party cellular network carriers and resellers. The company was formerly known as Apple Computer, Inc. and changed its name to Apple Inc. in January 2007. Apple Inc. was founded in 1976 and is headquartered in Cupertino, California.

Key Executives

  • Timothy D. Cook
  • Deirdre O'Brien
  • Katherine L. Adams
  • Jennifer G. Newstead
  • Sabih Khan

Current Ownership Distribution

  • Institutions174.4B (79.51%)
  • Mutual Funds44.9B (20.48%)
  • Insiders11.8M (0.005%)
  • Other0 (0.00%)