AAPL
Apple (AAPL)
NASDAQ
$323.74-$2.15 (-0.66%)
Price as of Jul 23, 2026 9:04 AM EDT
  • $4.8T
    Market Cap
  • 52.78%
    1-Year Change
  • Consumer Electronics
    Industry

Key Performance

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  • Earnings Score: 67
  • Momentum Score: 88
  • True Yield: 23
  • Financial Health Score: 25
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Latest Research & News

Is Apple Stock a Buy Right Now?

Apple shares have climbed 22% in 2026 and hit record highs, driven by strong financial performance, robust iPhone 17 demand, and a measured approach to AI spending that preserves free cash flow. However, the stock's P/E ratio of 39.5 near an 18-year high suggests investors should wait for a better valuation before buying, as the elevated price adds downside risk if results disappoint.

07/23/2026, 7:30 AM • The Motley Fool

Mega IPOs Like SpaceX Reshape Major Index Funds and ETFs

SpaceX's June IPO prompted Nasdaq-100 and Russell 1000 to change their inclusion rules, forcing index funds to rapidly buy the stock by trimming positions in giants like Apple, Microsoft, and Nvidia. This concentrated forced buying in a short window turns passive strategies into active bets on a single high-profile listing, with long-term portfolio impacts still uncertain.

07/23/2026, 12:30 AM • The Motley Fool

Apple Is Reportedly Launching a Device-Leasing Program With Klarna on July 28. Here's What It Means for iPhone Revenue.

Apple is set to launch a device-leasing program called Apple Upgrade with Klarna on July 28, featuring 24-month leases for iPhones and Apple Watches, and 36-month leases for Macs and iPads. The program aims to accelerate upgrade cycles and smooth demand fluctuations, potentially boosting iPhone revenue which hit a record $57 billion in the most recent quarter. Klarna will handle financing while Apple maintains the customer relationship and upgrade cadence.

07/22/2026, 9:14 PM • The Motley Fool

Apple vs. Nvidia: Which Is the Better Megacap Stock to Buy?

Apple recently reclaimed the title of world's largest company but faces valuation concerns with a forward P/E of 34x and risks from higher device prices impacting upgrade cycles. Nvidia, trading at a cheaper 16x forward P/E, offers better growth prospects with its dominant AI infrastructure position, expanding networking portfolio, and strong positioning in the emerging inference market. The analyst recommends Nvidia as the more attractive megacap tech stock despite risks from eventual AI infrastructure spending slowdown.

07/22/2026, 4:02 AM • The Motley Fool

STARTRADER Introduces 24/7 US Stock CFDs Across NVIDIA, Apple, Meta, and Leading Global Equities

STARTRADER announced the launch of 42 new 24/5 US Stock CFDs and confirmed 43 new 24/7 US Stock CFDs starting July 27, 2026, expanding its offering to 85 instruments. The 24/7 range includes major tech and financial stocks like NVIDIA, Apple, Microsoft, Meta, Amazon, and JPMorgan, enabling trading across all time zones to address market events occurring outside traditional trading hours.

07/22/2026, 3:39 AM • GlobeNewswire

Why AppLovin Stock Fell 24% in the First Half of 2026

AppLovin stock declined 24% in the first half of 2026 despite strong financial performance, driven by concerns about AI disruption, competition from Meta in iOS ad tracking, and a short-seller attack. However, the company continues to deliver impressive revenue growth (66% increase) and profit margins, with management showing confidence through stock buybacks.

07/22/2026, 1:22 AM • The Motley Fool

Warren Buffett Reveals He Was Behind Berkshire's Decision to Invest in Alphabet

Warren Buffett disclosed that he personally initiated Berkshire Hathaway's investment in Alphabet, surprising many who expected the move to come from incoming CEO Greg Abel. The investment underscores how large tech companies like Alphabet have become accessible to traditional value investors due to their understandable business models centered on familiar products like Google Search and YouTube.

07/21/2026, 7:30 PM • The Motley Fool

Warren Buffett's Berkshire Hathaway Owns Zero Pure-Play AI Stocks. But This 2016 Acquisition Gives It Exposure to the Data Center Boom.

Berkshire Hathaway gains indirect AI exposure through its 2016 acquisition of Precision Castparts, a specialty metal components manufacturer. Originally considered a failed investment during the pandemic, Precision is now thriving by supplying turbine components for gas-powered data center turbines. The subsidiary's operating cash flow surged from $900 million in 2021 to $2.4 billion last year, demonstrating how Berkshire's long-term quality-focused investment strategy can unexpectedly benefit from emerging trends.

07/21/2026, 4:05 PM • The Motley Fool

Want to Buy the World? This ETF Lets You Own 10,000 Stocks

The Vanguard Total World Stock ETF (VT) offers investors exposure to 10,048 stocks across 40 countries with an ultra-low 0.06% expense ratio. While it provides impressive diversification and an 18-year track record of solid performance, it has underperformed the U.S. stock market over the past 10 years, delivering 220% total returns compared to 290% for U.S.-only stocks.

07/21/2026, 12:30 PM • The Motley Fool

Apple and Nvidia Vie for the Position as the World's Biggest Company: Which Is the Better Buy Now?

Nvidia and Apple are competing for the world's largest company position, each valued around $4.9 trillion. Nvidia has surged over 300% in three years driven by AI dominance in GPU design, while Apple has climbed 70% but lagged in AI adoption until recently. The article suggests Nvidia appears undervalued given its AI leadership and growth prospects, though cautious investors may prefer Apple's established brand strength and services revenue.

07/21/2026, 7:10 AM • The Motley Fool

Prediction: Broadcom Stock Will Be Worth More Than Apple and Microsoft 10 Years From Now

A Motley Fool analyst predicts that Broadcom will surpass Apple and Microsoft in market value within a decade, driven by its dominant position in AI infrastructure and custom chip design. While Broadcom currently has a $1.76 trillion market cap versus Apple's $4.9 trillion and Microsoft's $2.9 trillion, the analyst argues that the center of gravity in technology is shifting toward AI infrastructure, where Broadcom supplies essential picks and shovels. However, risks include semiconductor cyclicality, customer concentration, and potential in-house chip design by major customers.

07/21/2026, 4:30 AM • The Motley Fool

Why Apple Stock Dropped Today

Apple stock fell 2.3% despite Bank of America analyst Wamsi Mohan reiterating a 'buy' rating and $380 price target. Investors sold off the stock after Mohan warned that rising component costs will reduce gross margins to 36.8% in Q3 2026 and further to 34.1% in Q4, though he expects margins to rebound above 38% in Q1 2027. The stock's valuation at 40x earnings with only 13% long-term growth, combined with CEO Tim Cook's departure, added to investor concerns.

07/20/2026, 3:05 PM • The Motley Fool

Why Micron Stock Bounced Back Today

Micron stock rebounded 4.3% on Monday after three days of selling, buoyed by analyst optimism. Morgan Stanley's Joseph Moore views the sell-off as a buying opportunity, citing continued memory chip shortages and expected 25% price increases in Q3. UBS analyst Timothy Arcuri projects Micron will generate up to $400 billion in free cash flow through 2028, potentially enabling 40% stock buybacks that could nearly double earnings per share.

07/20/2026, 2:18 PM • The Motley Fool

Market Indexes Play Favorites: Tech Wins, Industrials Sulk on Monday

Tech stocks rallied on Monday while industrial stocks lagged, with the Nasdaq up 0.57% and the Dow down 0.30%. Alphabet surged 3% after reports of a new AI chip called 'Frozen v2' that runs Google's Gemini models more efficiently. The semiconductor sector broadly rallied on the news. However, Apple fell 2.4% and Caterpillar dropped 1.2%, offsetting gains. Over 300 companies report earnings this week, with investors seeking clarity on AI spending.

07/20/2026, 12:21 PM • The Motley Fool

If a Stock Market Crash Is on the Way, History Says This Is the Smartest Thing Investors Can Do

Despite the S&P 500's 83% gain since the AI revolution began in late 2022, concerns about elevated valuations and heavy concentration in dominant tech stocks have sparked speculation about a potential market correction. However, historical analysis shows markets have always recovered from downturns. The article recommends maintaining a long-term mindset by investing in quality blue-chip companies with durable business models rather than attempting to time the market or engage in reactive trading.

07/20/2026, 12:15 PM • The Motley Fool

Peers

Statistics

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Day Range
$323.34
$329.00
$325.89
1-Year Range
$202.38
$333.74
$325.89
Latest Close$325.89
Change
-$1.85 (-0.57%)
Volume38,755,722
Market Cap$4.8T
Shares Outstanding14.7B
P/E (TTM)39.45
Diluted EPS (TTM)$8.26
Enterprise Value$4.8T

Information as of 07/22/2026

Company Profile

$4.8T
Market Cap
$122.6B
Net Income
Sector: Technology
Industry: Consumer Electronics
One Apple Park Way, Cupertino, CA, United States, 95014
(408) 996-1010

Apple Inc. designs, manufactures, and markets smartphones, personal computers, tablets, wearables, and accessories worldwide. The company offers iPhone, a line of smartphones; Mac, a line of personal computers; iPad, a line of multi-purpose tablets; and wearables, home, and accessories comprising AirPods, Apple Vision Pro, Apple TV, Apple Watch, Beats products, and HomePod, as well as Apple branded and third-party accessories. It also provides AppleCare support and cloud services; and operates various platforms, including the App Store that allows customers to discover and download applications and digital content, such as books, music, video, games, and podcasts, as well as advertising services include third-party licensing arrangements and its own advertising platforms. In addition, the company offers various subscription-based services, such as Apple Arcade, a game subscription service; Apple Fitness+, a personalized fitness service; Apple Music, which offers users a curated listening experience with on-demand radio stations; Apple News+, a subscription news and magazine service; Apple TV, which offers original content and live sports; Apple Card, a co-branded credit card; and Apple Pay, a cashless payment service, as well as licenses its intellectual property. The company serves consumers, and small and mid-sized businesses; and the education, enterprise, and government markets. It distributes third-party applications for its products through the App Store. The company also sells its products through its retail and online stores, and direct sales force; and third-party cellular network carriers and resellers. The company was formerly known as Apple Computer, Inc. and changed its name to Apple Inc. in January 2007. Apple Inc. was founded in 1976 and is headquartered in Cupertino, California.

Key Executives

  • Timothy D. Cook
  • Deirdre O'Brien
  • Katherine L. Adams
  • Jennifer G. Newstead
  • Sabih Khan

Current Ownership Distribution

  • Institutions165.4B (80.26%)
  • Mutual Funds40.7B (19.74%)
  • Insiders11.9M (0.006%)
  • Other0 (0.00%)