Weekend Spotlight

Subscription Fatigue Is Real. These Are the Stocks That Could Be Impacted the Most.

Nov 27, 2022

We expect the gloves to come off over the next three months…

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9 Companies That Are Gratefully Winning Thanksgiving

Nov 26, 2022

More Americans may have skipped Thanksgiving dinner…

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How the ‘Lipstick Index’ Found a Potential Long-Term Investment to Make

Nov 20, 2022

Even during this moment in history of high inflation, rate hikes, and fears of a recession, Americans are still buying beauty products. So, why are people buying more face cream and perfume when the economy needs a serious makeover? We gave members a look into this trend last month when we discussed the “Lipstick Index.” Simply put, when the economy…

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Revealed: Our Favorite Emerging Industry

Nov 19, 2022

This trend is just getting started, and we’re adding these new stocks to our coverage list…

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3 Companies Are Benefiting from This Post-Pandemic Trend

Nov 13, 2022

Every Tuesday, our team analyzes a major trend impacting consumer purchasing decisions. Sometimes we start hunting for these by digging into growth patterns for the more than 900 trends we track. But this time, the trend revealed itself through our own qualitative mention analysis of brands gaining ground with consumers. The same phrases kept popping up in demand mentions for…

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Crypto Crash: How to Play It Now

Nov 12, 2022

The cryptocurrency exchange FTX — a name that may sound familiar if you remember Tom Brady starring in its commercials — needs a reported emergency bailout of $8 billion. That has led the overall market to panic and sent investors fleeing, with the price of Bitcoin (BTC) under $17,000 as of this writing and down nearly 20% in the past…

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Consumers Are ‘Plugged in’ to Electric Vehicles

Nov 06, 2022

Gasoline prices appear to be heading south for the winter, albeit probably only temporarily. Electric vehicle (EV) demand, on the other hand, is headed higher. This tells us there’s far more to the EV growth story than cheaper energy. The growth in social media chatter around purchasing an EV is miles ahead of that for other vehicle types. Consumers care…

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The Fed Is Wrong (Again) – Here’s How We’re Playing It

Nov 05, 2022

LikeFolio consumer data is already showing that consumers are facing significant economic challenges: Credit cards are getting maxed out, people are falling behind on payments, and everyone is worried about the price of food and gas. Consider the consumer’s perception of inflation. LikeFolio’s unique data shows that the average person is growing more worried about inflation by the day. When…

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PayPal – A Case Study of How to Spot Real Consumer Red Flags

Oct 30, 2022

Einstein is often credited for coining my favorite definition of insanity: doing the same thing over and over and expecting different results. This mantra seems easy enough to grasp, but according to LikeFolio data, it can be tough to abide by. And it’s one of the reasons a major tech company caught our research team’s eye (and our volume checker)…

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Trick or Treat? What You Need to Know About LEVI, SAM, and SNAP

Oct 29, 2022

The only thing spookier than finding Michael Myers in your home is increased volatility in the stock market. And since the leaves began changing colors, the CBOE Volatility Index (VIX) has shown fear, uncertainty, and doubt are on the rise. So, why is this happening now? Investors have plenty to worry about — a slowing housing market, another Fed rate…

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